Privacy Policy

This privacy policy describes how we will collect and use your personal data. Please read it carefully, and if you have any questions, please contact us at

Our Contact Details

Our site ( is owned and operated by Revive! Auto Innovations (UK) Limited.  Revive! is a private limited company registered in England under company number 05115063, whose registered office address is Chestnut Field House, Chestnut Field, Rugby, CV21 2PD.  Our ICO data protection registration number is ZA098759.

What data do we collect and how?

We currently collect and process the following information:

  • Identity data: Name.
  • Contact data: Email address and telephone.
  • Technical data: IP address, browser type and version, operating system (please read our Cookie Policy).
  • Correspondence data: communications between you and Revive!

How we use your personal data

Most of the personal data we process is provided directly by you, and under the UK General Data Protection Regulation (UK GDPR), we must have a lawful basis for processing this information.  The table below lists the processing purposes and the lawful basis.

Purpose for Processing Legal Basis
To respond to prospective franchisee enquiries Legitimate Interests
To distribute newsletter to prospective franchisees Legitimate Interests
To understand how website visitors interact with the Revive! Website Consent

Who do we share your data with?

Depending on the purpose for processing, we will share some of your personal information with the following third parties:

Recipient Activity Carried Out Location
Google Analytics Website analytics Ireland
MailChimp Newsletter design and distribution United States
Chantry Group Franchisee recruitment specialists United Kingdom
ALT Agency Website design agency United Kingdom
HeadRed Marketing Agency United Kingdom
Barbuck CallTracks To track phone numbers with website activity United Kingdom
If any of your personal data is shared with a third party, as described above, we will ensure that it is handled safely and securely and in accordance with your rights, our obligations, and the third party’s obligations under the UK GDPR.

Your personal data may be transferred to a third party if we sell, transfer, or merge parts of our business or assets. Any new owner of our business may continue to use your personal data in the same way(s) that we have used it, as specified in this Privacy Notice.

Do we transfer your personal data outside of the United Kingdom?

We store all your personal data on servers hosted in the UK. The only exception is when we use MailChimp to distribute the Revive! Prospective franchisee newsletter.  MailChimp’s servers are hosted in the United States, and an Appropriate Safeguard covers the international transfer in the form of standard contract clauses, which form part of the Data Processing Agreement we have entered with them.

How do we store your personal data?

The security of your personal data is essential to us, and to protect your data, we take several necessary measures, including the following:

  • Limiting access to your personal data to those employees, agents, contractors, and other third parties with a legitimate need to know and ensuring that they are subject to duties of confidentiality.
  • Procedures for dealing with data breaches (the accidental or unlawful destruction, loss, alteration, unauthorised disclosure of, or access to, your personal data), including notifying you and/or the Information Commissioner’s Office where we are legally required.
  • Encryption of data in transit and at rest.
  • We regularly conduct scenario planning and crisis management exercises to ensure that we are ready to respond to cyberattacks and data security incidents.
  • Security protocols to protect the entire Revive! infrastructure from external attacks.
  • Our data security approach is set out in internal policies, and we regularly train all employees in data protection and cybersecurity.
  • We have signed data processing agreements with all third-party organisations processing personal data on our behalf.

How long will we retain your personal data?

We will not keep your personal data any longer than necessary, and when it is surplus to requirements per our Retention and Data Disposal Policy, we will securely destroy it.

What are your Individual Rights?

Under data protection law, you have rights, including:

  • The Right of Access. You have the right to ask us for copies of your personal information.
  • The Right to Rectification. You have the right to ask us to rectify personal information you think is inaccurate.  You also have the right to ask us to complete information you think is incomplete.
  • The Right to be Forgotten. You can ask us to erase your personal information in certain circumstances.
  • The Right to Restrict of Processing. You have the right to ask us to restrict the processing of your personal data in certain circumstances.
  • The Right to Object. You have the right to object to the processing of your personal data in certain circumstances.
  • The Right to Withdraw Consent. If we rely on consent to process your personal data, you can withdraw that consent at any time.
  • The Right to Portability. You have the right to ask that we transfer the personal data you gave us to another organisation or to you in certain circumstances.

You are not required to pay any charge to exercise your rights.  If you make a request, we have one month to respond.

If you have any questions about how Revive! uses your personal data that are not answered here, or you want to exercise your rights regarding your personal data, please email us at

How to complain

If you have any concerns about our use of your personal information, you can complain to us at You can also complain to the Information Commissioner’s Office (ICO) if you are unhappy with how we have used your data. The ICO’s address is the Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF.  Alternatively, you can phone their helpline at 0303 123 1113 or complete an online form via the ICO website (

Date last reviewed: April 2024